Google have released the results of their Mobile Voice Study which aimed to assess the mobile usage of americans of various ages. The survey resulted in some interesting, if odd, results and a lovely infographic.
Use of Google Search is prevalent amongst teenage users, something which anyone with teenage kids can attest to.
Here’s some interesting results from the survey;
- 40% use voice search to ask for directions.
- 39% use the feature to dictate a text message.
- 32% do so to make a phone call.
- 23% of adult Americans use voice search “when I’m cooking.”
- 51% of teens (and 32% of adults) use voice search “just for fun.”
- 27% use voice search to check the weather.
So far most of those results are fairly normal, though I’m not sure what “just for fun” relates to. Certainly I’ve caught my dad trying to catch out Google Search by asking it about Blues albums from lesser known artists. Perhaps he’s the 32% of adults.
One odd statistic is that 22% of teens claim to use it “when I’m in the bathroom”. I’m not entirely sure what this means but I hope they wash their hands. How about this one, when asked to “pick one thing you wish you could ask your phone to do for you,” 45% of American teens selected “send me a pizza.” Clearly there’s a need for an app that will, literally, just send you out a random pizza based on your command, using your GPS location and billing to your Google Wallet.
The full article can be found at PR News.